The Fremont Solstice Parade has been a tradition in the Fremont neighborhood of Seattle since 1989. In 2020, the parade had to be moved to a virtual event. The Fremont Arts Council, which organizes the parade, turned to TPN to assist with transitioning the parade to a digital event. The one hour and forty minute celebration was streamed to Facebook and YouTube. The parade was viewed by about 2200 people; who were taken through the journey of the past, present and future of the Solstice Parade. Viewers engaged through the comments section of the streams, reminiscing on all of the memorable moments of the past, as well as making donations to contribute to the parade's future.
TPN had many meetings with Fremont Arts Council to discuss the best way to make the Fremont Solstice Parade virtual. The project started with a long brainstorming session; from there the conversations refined those initial ideas. TPN took the content Fremont Arts Council collected and edited it into the parade video. Utilizing the Poster Contest Winner's artwork, TPN created lower thirds, video templates, transitions, animation and general branding for the video event. TPN collaborated with the Northwest Arts Streaming Hub, who took care of streaming the video. The Fremont Solstice Parade is an important community event in our neighborhood, and TPN was enthusiastic about contributing toward making it a virtual event this year.
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